Marketing Reporting Platform

Transform Your Marketing Data into Actionable Business Insights

Stop switching between multiple marketing platforms. The Riofos Marketing Reporting Platform brings your Google Ads, Meta Ads, Google Analytics 4 and Google Search Console data together into one intelligent dashboard — so you can measure performance, monitor ROI and make faster business decisions.

Connects with

A Trusted Marketing Reporting Solution for Growing Businesses

Managing multiple advertising platforms is exhausting. Marketing teams routinely lose hours every week exporting spreadsheets from Google Ads, downloading Meta Ads reports, checking GA4 and then pulling Search Console data — only to end up with numbers that never quite line up. By the time the report is ready, the campaign has already moved on.

Riofos has developed a centralised, secure Marketing Reporting Platform that automatically collects data from every connected marketing channel and turns it into interactive dashboards and easy-to-understand reports. There is nothing to install and no spreadsheet to maintain — you authorise your accounts once and the platform keeps itself up to date.

Whether you are running performance marketingSEO campaigns, or simply monitoring website performance, the platform gives your business one unified source of truth — the same numbers on the same screen for your marketing team, your agency and your leadership.

4 major platforms connected

Google Ads, Meta Ads, GA4 and Google Search Console

Zero manual data entry

Automated sync — no exports, no copy-paste, no version confusion

One source of truth

The same numbers for your team, your agency and management

Why Choose the Riofos Marketing Reporting Platform?

Five reasons businesses replace their manual reporting process with our marketing reporting dashboard.

Real-Time Reporting

Automated data synchronisation keeps every chart current, so you are always looking at the latest campaign performance rather than last week's export.

Executive Dashboards

See the KPIs leadership actually asks about: spend, conversions, leads, ROAS, website traffic, keyword rankings and engagement — on a single screen.

One Dashboard for All Your Marketing Channels

Monitor your entire digital marketing ecosystem — paid search, paid social, website analytics and organic search — without switching between four different logins.

Actionable Insights

Go beyond raw numbers. Performance trends, period-on-period comparisons and clear recommendations show you what to fix and what to scale.

Secure & Reliable

Your data stays protected through authorised account integrations, secure authentication and role-based access for every user you invite.

Reporting Platforms We Support

Every dashboard below is built from data pulled directly from the official platform APIs,
using accounts you authorise. Click a platform to see exactly which metrics you get.

Google Ads

Paid search & shopping performance

Meta Ads

Facebook & Instagram advertising

Google Analytics 4

Website traffic & conversions

Google Search Console

Organic search & SEO visibility

Google Ads Reporting Dashboard

Measure Every Advertising Rupee

Track campaign performance with a comprehensive Google Ads reporting dashboard designed for business owners and marketing teams — not just for analysts. Every metric that decides whether a campaign is working sits on one screen, from budget pacing right down to the individual search term that triggered your ad. Compare date ranges, spot the campaigns quietly burning budget, and see exactly what each conversion cost you.
Dashboard Includes

Campaign Performance

Spend, clicks, conversions and ROAS per campaign

Ad Group Performance

Which ad groups earn their budget

Keyword Performance

Cost and conversions per keyword

Search Terms Analysis

Real queries — new keywords and negatives

Clicks & Impressions

Reach and demand volume over time

CTR

Ad copy performance at every level

Average CPC

What you actually pay per click, trended

Cost Per Conversion

True acquisition cost per lead or sale

Conversion Tracking

Forms, calls, purchases and sign-ups attributed

ROAS

Return on ad spend at every level

Budget Monitoring

Daily and monthly pacing vs budget

Device Performance

Mobile vs desktop vs tablet results

Geographic Performance

City, state and country level results

Campaign Comparison

Any two campaigns or date ranges side by side

Daily Performance Reports

Day-by-day spikes, drops and weekday patterns

Meta Ads Reporting Dashboard

Monitor Facebook & Instagram Advertising

Understand how your Meta campaigns are really performing with detailed insight into audience behaviour, creative quality and advertising efficiency. The Meta Ads reporting dashboard separates what the audience is doing from what the creative is doing — so you know whether to change the targeting, the placement or the ad itself.
Dashboard Includes

Campaign Performance

Spend, results and cost per result

Ad Set Performance

Budget, audience and optimisation results

Creative Performance

Which images, videos and carousels win

Reach & Impressions

Unique people reached, plus frequency

CPM

Cost per thousand impressions, trended

CPC

Cost per click across campaigns and creatives

CTR

Early indicator of creative quality

Leads & Purchases

Pixel and CAPI conversion events

Cost Per Result

Cost of the objective you optimised for

ROAS

Return on ad spend for purchase campaigns

Audience Analysis

Saved, custom and lookalike comparison

Placement Performance

Feed vs Stories vs Reels vs Audience Network

Age & Gender Reports

Demographic breakdown of results

Daily Campaign Insights

React to fatigue or cost spikes in hours

Google Analytics 4 Reporting Dashboard

Understand Your Website Visitors

GA4 holds the answers, but its interface hides them. Our Google Analytics 4 reporting dashboard surfaces the reports that matter in a layout a business owner can read in 60 seconds — where visitors come from, what they do, where they drop off, and which channels actually produce revenue.
Dashboard Includes

Users

Total and returning users, with period comparison

Sessions

Visit volume tracked against your campaigns

New Users

Your top-of-funnel growth signal

Engagement Rate

Genuinely engaged visits, not bounce rate

Avg. Engagement Time

How long visitors stay with your content

Landing Pages

Entry pages ranked by traffic and conversions

Traffic Sources

Organic, paid, direct, referral, social, email

Channel Performance

Compare SEO vs paid vs social fairly

Device Analysis

Mobile, desktop and tablet conversion gaps

Geographic Reports

Country, state and city breakdown

Conversion Tracking

Key events mapped back to their channel

Revenue Tracking

Revenue, transactions and average order value

User Journey Analysis

The paths visitors take — and where they exit

Event Tracking

Clicks, form starts, video plays, scroll, downloads

Google Search Console Reporting Dashboard

Monitor Organic Search Growth

Track keyword rankings, search visibility and technical SEO health with comprehensive Google Search Console reporting. Instead of the 16-month data limit and clunky exports, you get keyword movement, page-level performance and index health trended alongside your paid and analytics data — so you can finally see how SEO and paid search influence each other.
Dashboard Includes

Organic Clicks

Non-paid Google Search traffic, trended

Impressions

How often your pages appear in results

Average Position

By keyword, page, country and device

CTR

Where a better title would win traffic instantly

Top Keywords

Queries driving your clicks and impressions

Keyword Movement

What gained or lost position since last period

Landing Page Performance

Which content earns and which needs work

Device Performance

Desktop vs mobile ranking gaps

Country Performance

Organic visibility per market

Search Appearance

Rich results, FAQs, sitelinks and videos

Index Coverage

What is indexed, what is excluded, and why

Core Web Vitals

LCP, INP and CLS grouped by URL status

Technical SEO Alerts

Crawl errors and indexing drops as they appear

SEO Growth Trends

Long-term growth beyond the 16-month limit

Unified Executive Dashboard

Bring all your marketing data together in one powerful dashboard. Individual platform reports tell you how a channel performed. The executive dashboard tells you how the business performed.

View Everything in One Place

Executive KPIs

No more downloading reports from multiple platforms, reconciling mismatched numbers,

or rebuilding the same slide every month. Access everything from one centralised dashboard — on any device, at any time.

Key Features of the Riofos Marketing Reporting Platform

Everything you need to run marketing reporting without a spreadsheet.

Automated Reporting

Generate daily, weekly and monthly marketing reports automatically and have them ready before your review meeting starts.

Real-Time Dashboards

Always view the latest campaign performance — dashboards refresh on schedule so nobody presents stale numbers.

Performance Alerts

Get notified about unusual traffic movements, campaign status changes, budget overruns or sudden drops in conversions.

Multi-Client Dashboard

Manage several brands, locations or client accounts from one login, each with its own isolated view.

Data Visualisation

Interactive charts, trendlines and comparison views that make complex marketing data readable in seconds.

Cross-Channel Analysis

Compare SEO, paid search, paid social and website performance side by side on the same time axis.

Secure User Access

Role-based permissions let you decide exactly what your team, agency partners and stakeholders can see.

Cloud-Based Platform

Nothing to install. Access your reports from desktop, tablet or mobile, anywhere, any time.

How Our Marketing Reporting Platform Works

From first login to a working dashboard, most accounts are live the same week.

Connect Your Accounts

Securely authorise your Google Ads, Meta Ads, GA4 and Search Console accounts. Access is granted by you and can be revoked by you at any time.
Direction Arrows
01

Automatic Data Sync

The platform pulls your historical data and then keeps synchronising automatically — no exports, no uploads, no manual entry.
Direction Arrows
02

Dashboards Are Built

Your data is processed into meaningful dashboards and reports, mapped to the KPIs your business actually reports on.
Direction Arrows
03

Monitor & Optimise

Track performance, spot opportunities early and optimise campaigns with confidence — supported by the Riofos team whenever you need a second opinion.
04

Manual Reporting vs the Riofos Reporting Platform

The same four data sources — two very different working weeks.
What you're comparingManual / spreadsheet reportingRiofos Reporting Platform
Time per monthly report6–10 hours of exporting and formattingReady automatically, reviewed in minutes
Data freshnessAs old as the last exportSynced automatically, near real-time
Cross-channel viewFour separate files that rarely reconcileOne dashboard, one set of numbers
Human errorCopy-paste and formula errors are commonData pulled directly from platform APIs
Historical comparisonDepends on someone having saved the fileFull history retained and always comparable
Access controlFiles emailed around with no controlRole-based permissions per user
AlertsYou find out at month endNotified when something moves unexpectedly
Multiple brands / locationsOne spreadsheet per brandAll accounts in a single login

Who Can Benefit from a Marketing Reporting Platform?

Our marketing reporting platform is built for anyone who has to
answer the question “is our marketing actually working?” — whether that is once a day or once a quarter.

Already working with Riofos on SEOperformance marketing or website development? The reporting platform plugs straight into your existing engagement.

Why Businesses Choose Riofos

We are not reselling someone else’s reporting tool. The platform is built and maintained in-house by the same team that runs your campaigns, which means the dashboards reflect how marketing is actually reported and reviewed in a real business.

Centralised Marketing Reporting

Automated Data Collection

Real-Time Performance Monitoring

Executive-Level Dashboards

Actionable Business Insights

Transparent Marketing Reporting

Secure Data Access

Multi-Platform Integration

Dedicated Support Team

Frequently Asked Questions

Which marketing platforms can I connect?

The platform supports Google Ads, Meta Ads (Facebook and Instagram), Google Analytics 4 and Google Search Console, combining all four into a unified marketing performance dashboard.

How often is the data updated?

Dashboard data is synchronised automatically to provide near real-time reporting. Exact refresh timing depends on each platform’s own API data availability — Google Ads and Meta Ads update through the day, while Search Console data follows Google’s standard reporting delay.

Can I view multiple client or brand accounts?

Yes. The platform supports multiple connected accounts under a single login, which makes it ideal for businesses with several brands or locations, and for agencies managing multiple clients.

Is my marketing data secure?

Yes. We only access data from accounts that have explicitly authorised Riofos. Access is protected through secure authentication and role-based permissions, and you can revoke access at any time from your own platform account.

Can reports be exported and shared?

Yes. Reports can be exported and shared with your team or stakeholders for regular performance reviews, and scheduled reports can be delivered automatically.

Do I need technical knowledge to use it?

No. The dashboards are designed for business owners and marketing managers. If you can read a chart, you can use the platform — and our team walks you through your first review.

Do I have to be a Riofos client to use the platform?

The platform is available to Riofos clients as part of their engagement, and separately to businesses that want reporting only. Request a demo and we will recommend the right option.

How long does setup take?

Most accounts are connected and live within a few working days, depending on how quickly account access is authorised.

Ready to Simplify Your Marketing Reporting?

Replace manual spreadsheets with intelligent dashboards that help you understand your marketing
performance and make better business decisions. Book a 20-minute demo and we’ll show you your own data in the platform.